FANZ in the Wild In the FanChain ecosystem, the people are represented by two separate yet equally important groups: the Mints, who stamp and distribute the tokens, and the fanz, who put them to use. These are their stories. IN THIS EPISODE FanChain Fantasy A popular type of fantasy draft is an auction draft. Each member of a league starts out with the same amount of fictional money with which to bid on players. A top-tier player might cost 40% or nearly 50% of a draft budget, so owners have to develop strategies to ensure a competitive roster. Imagine if this auction budget is not fictional currency, but real currency. Imagine it is comprised of FanChain tokens. In a fantasy league built on the FanChain ecosystem members could stake equal quantities of tokens and then draw down on their totals in order to place bids on players. The tokens bid could go into a pot, which becomes the winner’s prize at the end of the season, or at least a portion of it. This would ...

FANZ in the Wild In the FanChain ecosystem, the people are represented by two separate yet equally important groups: the Mints, who stamp and distribute the tokens, and the fans, who put them to use. These are their stories. IN THIS EPISODE The Most Powerful Brand Loyalty Potential in History Brand loyalty programs date back to the days of Claude Hopkins, [1] the author of what is widely considered the essential Marketing 101 handbook. Before cross-continental highways, before television ads, before modern refrigerated transportation, mail-by-air, and certainly the internet and smart phones, marketing consisted of little more than making the residents of your town aware that you’ve got hats for sale. Naturally, as communication technologies and transportation matured so did their exploitation. Our local haberdasher could reach customers across the state, eventually across the country and, in time, across the planet. Loyalty programs evolved in parallel with thi...

Community. Decentralization. Transparency. The bulwarks of the blockchain and crypto movements direct emphasis towards the principles of liberating technologies. Many of the communication tools that support the social structure of these communities harken back to the bygone chatroom era: 4chan, Reddit, Telegram and Discord retain (relatively - looking at you, Reddit) open environments where people can share ideas, content and information in spaces not regulated by custodians. Custodians have points of views, political leanings and agendas. Custodians are gatekeepers.  And at the heart of the blockchain and crypto movement is the dissolution of gatekeepers. Unfortunately, one of the most popular platforms for discussions about and around cryptocurrency was Medium. But Medium has recently converted into just another thought regulator, more protective of their own acquirability than of the free expressions of their users. Medium has become a censor.  So we are revivi...